The Future of Vehicle Value: Technology, Market Dynamics and the Reinvention of Remarketing
ConferenceSummary
Optimizing residual value starts with a clear understanding of the full defleeting and remarketing journey. In this keynote, Johan Verbois shares key insights from markets such as Europe and Australia, where structured remarketing strategies, data driven lifecycle management, and accelerating electrification are fundamentally reshaping value retention. The session explores the complete defleeting process and highlights key opportunities linked to digital sales channels, automation, and shifting buyer expectations. As the transition toward battery electric vehicles accelerates, residual value management becomes more complex, requiring new data points, tools, and approaches. Drawing on international best practices and real market developments, this keynote outlines how Latin American markets can leapfrog traditional challenges and build a more transparent, efficient, and future ready remarketing ecosystem.
